A COMPARATIVE ANALYSIS OF THE WAYS OF SMALL BUSINESS LAUNCH AND DEVELOPMENT AT MINIMUM COST
https://doi.org/ 10.18384/2310-6646-2017-2-180-186
Abstract
The paper considers the ways of launching and developing small business with insignificant funding or its total absence and minimizing startup expenses. The first way is to contact business support structures for assistance in the use of various state small business support programs. The second way is to start one’s own business from scratch. The third one is to purchase a ready-made business. And the fourth one is to start one’s own business using the trademark and technology of a well-known company, i.e. with the use of franchising. Each option is analysed, with the revealment of advantages and disadvantages being presented and recommendations for better development being made.
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